{"product_id":"next-conversation-jefferson-fisher-9780593718728","title":"The Next Conversation | Jefferson Fisher","description":"\u003csection class=\"product-description\" style=\"color: #1a1a1a; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; line-height: 1.6;\"\u003e\n  \u003ch2 style=\"color: #2c3e50; font-size: 1.75em; margin-bottom: 15px; border-bottom: 2px solid #2c3e50; padding-bottom: 5px;\"\u003eThe Next Conversation: Argue Less, Talk More\u003c\/h2\u003e\n  \n  \u003ctable style=\"border-collapse: collapse; width: 100%; margin-bottom: 25px; font-size: 0.95em; border: 1px solid #e0e0e0;\"\u003e\n    \u003ctbody\u003e\n      \u003ctr style=\"border-bottom: 1px solid #e0e0e0;\"\u003e\n        \u003cth style=\"text-align: left; padding: 10px; background-color: #f8f9fa; color: #2c3e50; width: 30%;\"\u003eISBN-13\u003c\/th\u003e\n        \u003ctd style=\"padding: 10px; color: #1a1a1a; font-weight: bold;\"\u003e9780593718728\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"border-bottom: 1px solid #e0e0e0;\"\u003e\n        \u003cth style=\"text-align: left; padding: 10px; background-color: #f8f9fa; color: #2c3e50;\"\u003eAuthor\u003c\/th\u003e\n        \u003ctd style=\"padding: 10px; color: #1a1a1a;\"\u003eJefferson Fisher\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"border-bottom: 1px solid #e0e0e0;\"\u003e\n        \u003cth style=\"text-align: left; padding: 10px; background-color: #f8f9fa; color: #2c3e50;\"\u003eFormat\u003c\/th\u003e\n        \u003ctd style=\"padding: 10px; color: #1a1a1a;\"\u003eHardcover (with Dust Jacket)\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"border-bottom: 1px solid #e0e0e0;\"\u003e\n        \u003cth style=\"text-align: left; padding: 10px; background-color: #f8f9fa; color: #2c3e50;\"\u003ePublisher\u003c\/th\u003e\n        \u003ctd style=\"padding: 10px; color: #1a1a1a;\"\u003eTarcherPerigee\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"border-bottom: 1px solid #e0e0e0;\"\u003e\n        \u003cth style=\"text-align: left; padding: 10px; background-color: #f8f9fa; color: #2c3e50;\"\u003ePublication Date\u003c\/th\u003e\n        \u003ctd style=\"padding: 10px; color: #1a1a1a;\"\u003eMarch 18, 2025\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr style=\"border-bottom: 1px solid #e0e0e0;\"\u003e\n        \u003cth style=\"text-align: left; padding: 10px; background-color: #f8f9fa; color: #2c3e50;\"\u003ePage Count\u003c\/th\u003e\n        \u003ctd style=\"padding: 10px; color: #1a1a1a;\"\u003e304\u003c\/td\u003e\n      \u003c\/tr\u003e\n      \u003ctr\u003e\n        \u003cth style=\"text-align: left; padding: 10px; background-color: #f8f9fa; color: #2c3e50;\"\u003eSubjects\u003c\/th\u003e\n        \u003ctd style=\"padding: 10px; color: #1a1a1a;\"\u003eCommunication \u0026amp; Social Skills, Negotiating, Social Psychology\u003c\/td\u003e\n      \u003c\/tr\u003e\n    \u003c\/tbody\u003e\n  \u003c\/table\u003e\n\n  \u003ch3 style=\"color: #2c3e50; font-size: 1.25em; margin-top: 20px; margin-bottom: 10px;\"\u003eExtended Synopsis\u003c\/h3\u003e\n  \u003cp style=\"margin-bottom: 15px;\"\u003eNo matter who you are talking to, \u003cem\u003eThe Next Conversation\u003c\/em\u003e offers immediately actionable strategies and practical phrases designed to permanently elevate your communication style. Crafted by trial lawyer Jefferson Fisher, a leading contemporary voice on real-world interaction, this book delivers a tried-and-true framework for transforming relationships by optimizing day-to-day encounters. Rather than focusing on how to \"win\" tactical debates, Fisher provides a three-part framework—Say it with control, Say it with confidence, Say it to connect—to shift perspectives from combat to true connection.\u003c\/p\u003e\n  \u003cp style=\"margin-bottom: 15px;\"\u003eWhether navigating an emotionally intense family discussion, managing a highly defensive or difficult personality, or establishing boundaries at a boardroom conference table, these down-to-earth teachings offer clear guidance for life's most complex social environments. Readers will discover the structural value of intentional pausing, the reasons why saying less is frequently more impactful, and how to assert oneself with constructive intentionality to build lasting harmony across personal and professional spheres.\u003c\/p\u003e\n\n  \u003ch3 style=\"color: #2c3e50; font-size: 1.25em; margin-top: 20px; margin-bottom: 10px;\"\u003eReader Targeting\u003c\/h3\u003e\n  \u003cul style=\"margin-bottom: 15px; padding-left: 20px;\"\u003e\n    \u003cli style=\"margin-bottom: 5px;\"\u003eProfessionals, executives, and negotiators aiming to develop an assertive, commanding, and measured presence in corporate settings.\u003c\/li\u003e\n    \u003cli style=\"margin-bottom: 5px;\"\u003eIndividuals seeking concrete linguistic templates to lower interpersonal defensiveness and de-escalate emotional conflicts.\u003c\/li\u003e\n    \u003cli style=\"margin-bottom: 5px;\"\u003eStudents of social psychology and active listening looking for an empirical, field-tested communication paradigm.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch3 style=\"color: #2c3e50; font-size: 1.25em; margin-top: 20px; margin-bottom: 10px;\"\u003eAbout the Author\u003c\/h3\u003e\n  \u003cp style=\"margin-bottom: 15px;\"\u003e\u003cstrong\u003eJefferson Fisher\u003c\/strong\u003e is an experienced American trial lawyer and communication expert who has accumulated millions of followers globally through practical, real-world educational directives. Leveraging years of intense courtroom litigation, Fisher specializes in translating complex behavioral psychology and negotiation tactics into accessible, everyday communication frameworks that promote mutual understanding.\u003c\/p\u003e\n\n  \u003ch3 style=\"color: #2c3e50; font-size: 1.25em; margin-top: 20px; margin-bottom: 10px;\"\u003eAccolades \u0026amp; Features\u003c\/h3\u003e\n  \u003cp style=\"margin-bottom: 15px;\"\u003eAn Instant \u003cem\u003eNew York Times\u003c\/em\u003e Bestseller. This authoritative first edition hardcover features detailed structural communication flowcharts, relationship alignment diagrams, curated conversational templates, a robust analytical index, and an extensive bibliography for further academic research.\u003c\/p\u003e\n\n  \u003cscript type=\"application\/ld+json\"\u003e\n  {\n    \"@context\": \"https:\/\/schema.org\",\n    \"@type\": \"Book\",\n    \"name\": \"The Next Conversation: Argue Less, Talk More\",\n    \"author\": {\n      \"@type\": \"Person\",\n      \"name\": \"Jefferson Fisher\"\n    },\n    \"isbn\": \"9780593718728\",\n    \"numberOfPages\": \"304\",\n    \"publisher\": {\n      \"@type\": \"Organization\",\n      \"name\": \"TarcherPerigee\"\n    },\n    \"datePublished\": \"2025-03-18\",\n    \"bookFormat\": \"https:\/\/schema.org\/Hardcover\",\n    \"inLanguage\": \"English\",\n    \"description\": \"Trial lawyer Jefferson Fisher shares actionable communication strategies to break down defensiveness, set boundaries, and turn conflict into connection.\",\n    \"offers\": {\n      \"@type\": \"Offer\",\n      \"price\": \"22.99\",\n      \"priceCurrency\": \"USD\",\n      \"availability\": \"https:\/\/schema.org\/InStock\"\n    },\n    \"about\": [\n      { \"@type\": \"Thing\", \"name\": \"Communication \u0026 Social Skills\" },\n      { \"@type\": \"Thing\", \"name\": \"Negotiating\" },\n      { \"@type\": \"Thing\", \"name\": \"Social Psychology\" }\n    ]\n  }\n  \u003c\/script\u003e\n\n  \u003chr style=\"border: 0; height: 1px; background: #2c3e50; margin: 30px 0;\"\u003e\n  \u003cp style=\"text-align: center; font-weight: bold; color: #2c3e50; font-size: 1.1em; letter-spacing: 0.5px; text-transform: uppercase;\"\u003eBust-Down Books: More Than a Bookstore\u003c\/p\u003e\n\u003c\/section\u003e","brand":"Bust-Down Books","offers":[{"title":"Default Title","offer_id":51319431332155,"sku":"0593718720","price":22.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/2077\/7531\/files\/9780593718728.jpg?v=1783348299","url":"https:\/\/bustdownbooks.com\/products\/next-conversation-jefferson-fisher-9780593718728","provider":"Bust-Down Books","version":"1.0","type":"link"}