{"product_id":"provecho-cookbook-100-vegan-mexican-recipes-castrejon-9781984859112","title":"Provecho: A Cookbook | Edgar Castrej贸n","description":"\u003cdiv class=\"product-description-container\" style=\"font-family: Arial, sans-serif; line-height: 1.6; color: #333;\"\u003e\n \u003ch2 style=\"color: #2c3e50;\"\u003eProvecho [A Cookbook]: 100 Vegan Mexican Recipes to Celebrate Culture and Community\u003c\/h2\u003e\n \u003ch3 style=\"color: #555;\"\u003eby Edgar Castrej贸n\u003c\/h3\u003e\n \u003cp style=\"font-style: italic; color: #7f8c8d;\"\u003eThe Definitive Plant-Based Mexican Cookbook for a New Generation\u003c\/p\u003e\n \u003chr style=\"border: 0; border-top: 1px solid #eee; margin: 20px 0;\"\u003e\n\n \u003cdiv style=\"background-color: #eaf2f8; border-left: 5px solid #2980b9; padding: 10px; margin-bottom: 20px;\"\u003e\n \u003cp style=\"margin: 0; font-weight: bold; color: #154360;\"\u003e馃尡 TRADITION MEETS COMPASSION\u003c\/p\u003e\n \u003cp style=\"margin: 0; font-size: 0.9em;\"\u003eTransforming culturally rich, meat-heavy classics into highly accessible, 30-minute vegan celebrations of family and home.\u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003ch4\u003eExtended Synopsis\u003c\/h4\u003e\n \u003cp\u003eIn \u003cstrong\u003eProvecho\u003c\/strong\u003e, first-generation Mexican American author Edgar Castrej贸n masterfully reimagines the dishes of his Oakland upbringing for a plant-based lifestyle. After transitioning to a vegan diet in college for health reasons, Castrej贸n feared losing the deep cultural and familial connections forged in the kitchen alongside his mother, aunts, and grandmother. His solution was to innovate, utilizing \u003cem\u003elas manos m谩gicas\u003c\/em\u003e to create healthier, meatless variations of the traditional Latin American recipes he grew up with.\u003c\/p\u003e\n\n \n\n \u003cp\u003eThe cookbook features one hundred ingenious recipes that honor traditional Mexican, Salvadoran, and Colombian influences while cooking with compassion. Prioritizing accessibility, many of the dishes take thirty minutes or less to prepare and rely on easy-to-find ingredients. The book is warmly organized by how meals are traditionally approached in Castrej贸n's family, featuring sections like \u003cem\u003eLa Mesa Llena\u003c\/em\u003e (The Full Table), \u003cem\u003eLa Ma帽ana Despu茅s de la Cruda\u003c\/em\u003e (The Morning After), and \u003cem\u003eAntojitos\u003c\/em\u003e (Little Cravings). From No-Bake Enchiladas Verde with Jackfruit to Oat Milk Horchata, \u003cstrong\u003eProvecho\u003c\/strong\u003e is an essential, authoritative text for modern, plant-based culinary exploration.\u003c\/p\u003e\n\n \u003cdiv style=\"background-color: #f9f9f9; padding: 15px; border-radius: 5px; margin-top: 20px;\"\u003e\n \u003ch4 style=\"margin-top: 0;\"\u003eAuthor Biography\u003c\/h4\u003e\n \u003cp\u003e\u003cstrong\u003eEdgar Castrej贸n\u003c\/strong\u003e is a recipe developer, food stylist, and photographer based in the San Francisco Bay Area. As a proud first-generation Mexican American, his work focuses on honoring his heritage by making traditional Latin American cuisine accessible to the plant-based community, blending cultural authenticity with modern nutritional awareness.\u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003ch4\u003eReader Targeting\u003c\/h4\u003e\n \u003cul\u003e\n \u003cli\u003e\n\u003cstrong\u003ePlant-Based Home Cooks:\u003c\/strong\u003e Individuals seeking highly flavorful, culturally authentic vegan recipes that don't require obscure ingredients.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eLatin American Culinary Enthusiasts:\u003c\/strong\u003e Readers looking to explore modern, health-conscious adaptations of traditional Mexican, Colombian, and Salvadoran dishes.\u003c\/li\u003e\n \u003cli\u003e\n\u003cstrong\u003eBusy Professionals:\u003c\/strong\u003e Home chefs who require efficient, 30-minute meals without sacrificing nutritional value or taste.\u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003ch4\u003eAccolades \u0026amp; Awards\u003c\/h4\u003e\n \u003cul\u003e\n \u003cli\u003eNamed one of the \u003cstrong\u003eBest Cookbooks of the Year\u003c\/strong\u003e by the \u003cem\u003eBoston Globe\u003c\/em\u003e and \u003cem\u003eGlamour\u003c\/em\u003e.\u003c\/li\u003e\n \u003cli\u003eHighly praised by prominent culinary creators, including Nisha Vora, author of \u003cem\u003eThe Vegan Instant Pot Cookbook\u003c\/em\u003e.\u003c\/li\u003e\n \u003cli\u003eCelebrated for its authentic representation of first-generation Mexican American culinary evolution.\u003c\/li\u003e\n \u003c\/ul\u003e\n\n \u003ch4\u003eProduct Specifications\u003c\/h4\u003e\n \u003ctable style=\"width: 100%; border-collapse: collapse; margin-bottom: 20px;\"\u003e\n \u003ctr\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e\u003c\/td\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e9781984859112\u003c\/td\u003e\n \u003c\/tr\u003e\n \u003ctr\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e\u003cstrong\u003eISBN-10:\u003c\/strong\u003e\u003c\/td\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e1984859110\u003c\/td\u003e\n \u003c\/tr\u003e\n \u003ctr\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e\u003cstrong\u003eLCCN:\u003c\/strong\u003e\u003c\/td\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e2020053110\u003c\/td\u003e\n \u003c\/tr\u003e\n \u003ctr\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e\u003c\/td\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003eClarkson Potter \u0026amp; Ten Speed\u003c\/td\u003e\n \u003c\/tr\u003e\n \u003ctr\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e\u003c\/td\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003eHardcover\u003c\/td\u003e\n \u003c\/tr\u003e\n \u003ctr\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e\u003cstrong\u003ePublication Date:\u003c\/strong\u003e\u003c\/td\u003e\n \u003ctd style=\"padding: 8px; border-bottom: 1px solid #ddd;\"\u003e2021-10-12\u003c\/td\u003e\n \u003c\/tr\u003e\n \u003c\/table\u003e\n\n \u003cdiv style=\"text-align: center; margin-top: 40px; font-size: 0.9em; color: #777;\"\u003e\n \u003cp\u003e\u003cstrong\u003eBust-Down Books: More Than a Bookstore\u003c\/strong\u003e\u003cbr\u003e\n Community is Our Commodity\u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cscript type=\"application\/ld+json\"\u003e\n {\n \"@context\": \"https:\/\/schema.org\/\",\n \"@type\": \"Book\",\n \"name\": \"Provecho: 100 Vegan Mexican Recipes to Celebrate Culture and Community\",\n \"author\": {\n \"@type\": \"Person\",\n \"name\": \"Edgar Castrej贸n\"\n },\n \"isbn\": \"9781984859112\",\n \"bookFormat\": \"https:\/\/schema.org\/Hardcover\",\n \"datePublished\": \"2021-10-12\",\n \"publisher\": {\n \"@type\": \"Organization\",\n \"name\": \"Clarkson Potter \u0026 Ten Speed\"\n },\n \"inLanguage\": \"en\",\n \"brand\": {\n \"@type\": \"Brand\",\n \"name\": \"Bust Down Books\"\n }\n }\n \u003c\/script\u003e\n \u003c\/div\u003e","brand":"Bust-Down Books","offers":[{"title":"Default Title","offer_id":50674557845819,"sku":"1984859110","price":30.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0855\/2077\/7531\/files\/9781984859112.jpg?v=1773168374","url":"https:\/\/bustdownbooks.com\/products\/provecho-cookbook-100-vegan-mexican-recipes-castrejon-9781984859112","provider":"Bust-Down Books","version":"1.0","type":"link"}