{"product_id":"yours-cruelly-elvira-cassandra-peterson-9780306874383","title":"Yours Cruelly, Elvira: Memoirs of the Mistress of the Dark | Cassandra Peterson","description":"\u003cdiv style=\"font-family: inherit; color: #333; line-height: 1.6;\"\u003e\n  \u003csection style=\"margin-bottom: 25px;\"\u003e\n    \u003cp style=\"font-size: 1.1em; font-weight: 500; margin-bottom: 20px; line-height: 1.5; color: #2c3e50;\"\u003eThe woman behind the undisputed Queen of Halloween reveals her full, unvarnished story in \u003cstrong\u003eYours Cruelly, Elvira: Memoirs of the Mistress of the Dark\u003c\/strong\u003e. An instant \u003cem\u003eNew York Times\u003c\/em\u003e, \u003cem\u003eLos Angeles Times\u003c\/em\u003e, and \u003cem\u003eUSA Today\u003c\/em\u003e bestseller, pop culture icon \u003cstrong\u003eCassandra Peterson\u003c\/strong\u003e delivers a candid, hilarious, and heartbreaking memoir chronicling her wild journey from a Midwest farm girl to global stardom.\u003c\/p\u003e\n    \n    \u003ch2 style=\"color: #2c3e50; font-size: 1.5em; border-bottom: 1px solid #eaeaea; padding-bottom: 5px; margin-top: 20px;\"\u003eBook Overview \u0026amp; Core Themes\u003c\/h2\u003e\n    \u003cp style=\"margin-bottom: 15px;\"\u003eAfter surviving severe childhood burns, leaving home at fourteen to go-go dance, and performing as a Las Vegas showgirl at seventeen, Peterson toured Europe, joined the legendary Groundlings comedy troupe, and landed a local LA television hosting gig in 1981 as \"Elvira.\" The book chronicles how she built and retained sole ownership of a multi-million-dollar empire, breaking industry barriers for female creators while opening up about her private life, celebrity encounters, and 19-year relationship with her partner, Teresa \"TWI\" Wierson.\u003c\/p\u003e\n    \u003cp style=\"margin-bottom: 15px;\"\u003eKey areas examined within this work include:\u003c\/p\u003e\n    \u003cul style=\"padding-left: 20px; margin-bottom: 15px;\"\u003e\n      \u003cli style=\"margin-bottom: 6px;\"\u003eOvercoming severe childhood injuries, early independence, and showgirl performing roots.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 6px;\"\u003eThe creation of \"Elvira, Mistress of the Dark\" for \u003cem\u003eMovie Macabre\u003c\/em\u003e and retaining full IP trademark rights.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 6px;\"\u003eBehind-the-scenes Hollywood encounters with Elvis Presley, Paul Reubens, and Vincent Price.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 6px;\"\u003eCandid revelations about personal growth, entertainment entrepreneurship, and female agency.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/section\u003e\n\n  \u003csection style=\"margin-bottom: 25px;\"\u003e\n    \u003ch2 style=\"color: #2c3e50; font-size: 1.5em; border-bottom: 1px solid #eaeaea; padding-bottom: 5px;\"\u003eAbout the Author\u003c\/h2\u003e\n    \u003cp style=\"margin-bottom: 15px;\"\u003e\u003cstrong\u003eCassandra Peterson\u003c\/strong\u003e is an American actress, comedian, writer, and businesswoman best known for portraying Elvira, Mistress of the Dark. A former member of Los Angeles's famed Groundlings comedy troupe, Peterson turned a local television horror hosting role into a global multi-million-dollar brand encompassing feature films, television shows, comic books, and licensing empires.\u003c\/p\u003e\n  \u003c\/section\u003e\n\n  \u003csection style=\"margin-bottom: 25px;\"\u003e\n    \u003ch2 style=\"color: #2c3e50; font-size: 1.5em; border-bottom: 1px solid #eaeaea; padding-bottom: 5px;\"\u003eCore Audience \u0026amp; Intended Use\u003c\/h2\u003e\n    \u003cul style=\"padding-left: 20px; margin-bottom: 15px;\"\u003e\n      \u003cli style=\"margin-bottom: 8px;\"\u003e\n\u003cstrong\u003eHorror \u0026amp; Cult Cinema Fans:\u003c\/strong\u003e An essential autobiography for admirers of Elvira, classic horror host history, and 1980s pop culture.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 8px;\"\u003e\n\u003cstrong\u003eComedic \u0026amp; Performing Arts Enthusiasts:\u003c\/strong\u003e Insightful reading on comedy improv history, Groundlings alumni, and Vegas performance culture.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 8px;\"\u003e\n\u003cstrong\u003eFeminist \u0026amp; Business Memoir Readers:\u003c\/strong\u003e A masterclass narrative on brand ownership, creative independence, and personal resilience.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/section\u003e\n\n  \u003csection style=\"margin-bottom: 25px;\"\u003e\n    \u003ch2 style=\"color: #2c3e50; font-size: 1.5em; border-bottom: 1px solid #eaeaea; padding-bottom: 5px;\"\u003eProduct Specifications\u003c\/h2\u003e\n    \u003ctable style=\"width: 100%; border-collapse: collapse; margin-top: 15px; font-size: 0.95em;\"\u003e\n      \u003ctbody\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left; width: 35%;\"\u003eFull Title\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eYours Cruelly, Elvira: Memoirs of the Mistress of the Dark\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003eAuthor(s)\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eCassandra Peterson\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003ePublisher \u0026amp; Imprint\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eHachette Books \/ Grand Central Publishing\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003ePublication Date\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eOctober 4, 2022\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003eBinding Format\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eTrade Paperback (PB)\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003ePrint Length\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003e304 Pages\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003eLanguage\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eEnglish\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003eISBN-13 \/ ISBN-10\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003e9780306874383 \/ 0306874385\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003ePrimary Genre (BISAC)\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eBIO002000 \/ BIOGRAPHY \u0026amp; AUTOBIOGRAPHY \/ Entertainment \u0026amp; Performing Arts\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003eSub-Genres (BISAC)\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003eBIO026000 \/ PERSONAL MEMOIRS; PER011030 \/ TELEVISION HORROR; PER004010 \/ FILM HORROR\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003eItem Condition\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003ePre-Owned \/ Very Good\u003c\/td\u003e\n        \u003c\/tr\u003e\n        \u003ctr\u003e\n          \u003cth style=\"border: 1px solid #ddd; padding: 10px; background-color: #f9f9f9; text-align: left;\"\u003eDimensions \u0026amp; Weight\u003c\/th\u003e\n          \u003ctd style=\"border: 1px solid #ddd; padding: 10px;\"\u003e5.45 x 1.20 x 8.20 inches | 11.36 oz (approx. 0.71 lbs)\u003c\/td\u003e\n        \u003c\/tr\u003e\n      \u003c\/tbody\u003e\n    \u003c\/table\u003e\n  \u003c\/section\u003e\n\n  \u003csection style=\"margin-bottom: 30px;\"\u003e\n    \u003ch2 style=\"color: #2c3e50; font-size: 1.5em; border-bottom: 1px solid #eaeaea; padding-bottom: 5px;\"\u003eFrequently Asked Questions About Yours Cruelly, Elvira\u003c\/h2\u003e\n    \n    \u003cdetails style=\"margin-bottom: 10px; border: 1px solid #eaeaea; padding: 10px; border-radius: 4px; background-color: #fcfcfc;\"\u003e\n      \u003csummary style=\"font-weight: bold; cursor: pointer; color: #2c3e50; outline: none;\"\u003eWhat primary personal journey, behind-the-scenes Hollywood history, and central narrative focus are presented in Yours Cruelly, Elvira?\u003c\/summary\u003e\n      \u003cp style=\"margin-top: 10px; margin-bottom: 0;\"\u003eIn Yours Cruelly, Elvira: Memoirs of the Mistress of the Dark, pop culture icon Cassandra Peterson delivers an unvarnished, hilarious, and deeply moving autobiography. The memoir traces her journey from surviving severe childhood scalding burns to working as a teenage Las Vegas showgirl, touring Europe with rock bands, training with The Groundlings improv troupe, and creating the world-famous \"Mistress of the Dark\"—the undisputed Queen of Halloween.\u003c\/p\u003e\n    \u003c\/details\u003e\n\n    \u003cdetails style=\"margin-bottom: 10px; border: 1px solid #eaeaea; padding: 10px; border-radius: 4px; background-color: #fcfcfc;\"\u003e\n      \u003csummary style=\"font-weight: bold; cursor: pointer; color: #2c3e50; outline: none;\"\u003eHow does Cassandra Peterson chronicle the creation and independent ownership of her iconic character, Elvira?\u003c\/summary\u003e\n      \u003cp style=\"margin-top: 10px; margin-bottom: 0;\"\u003ePeterson provides a masterclass in entertainment entrepreneurship by detailing how she created Elvira in 1981 for KHJ-TV's Movie Macabre. She details how she retained sole ownership of the Elvira brand, trademark, and intellectual property—a rare feat for women in 1980s Hollywood. The book recounts her high-stakes struggles to finance and produce feature films like Elvira: Mistress of the Dark (1988) while maintaining creative independence across decades of merchandising and media appearances.\u003c\/p\u003e\n    \u003c\/details\u003e\n\n    \u003cdetails style=\"margin-bottom: 10px; border: 1px solid #eaeaea; padding: 10px; border-radius: 4px; background-color: #fcfcfc;\"\u003e\n      \u003csummary style=\"font-weight: bold; cursor: pointer; color: #2c3e50; outline: none;\"\u003eWhat personal revelations, celebrity encounters, and private relationships does Peterson reveal in the book?\u003c\/summary\u003e\n      \u003cp style=\"margin-top: 10px; margin-bottom: 0;\"\u003eThe memoir made international headlines for its candid personal disclosures. Peterson details colorful encounters with cultural icons—including advice from Elvis Presley, friendships with Paul Reubens (Pee-wee Herman) and Vincent Price, and relationships with famous rock stars. She also opens up about her private life, including her 19-year relationship with her partner, Teresa \"TWI\" Wierson, publicly sharing her story on her own terms.\u003c\/p\u003e\n    \u003c\/details\u003e\n\n    \u003cdetails style=\"margin-bottom: 10px; border: 1px solid #eaeaea; padding: 10px; border-radius: 4px; background-color: #fcfcfc;\"\u003e\n      \u003csummary style=\"font-weight: bold; cursor: pointer; color: #2c3e50; outline: none;\"\u003eHow is this volume evaluated across pop culture history, feminist memoirs, and entertainment literature?\u003c\/summary\u003e\n      \u003cp style=\"margin-top: 10px; margin-bottom: 0;\"\u003eThe memoir became an instant New York Times, Los Angeles Times, and USA Today bestseller. Critics, fellow comedians, and horror scholars praise the book for Peterson's sharp wit, emotional vulnerability, and resilience. It is widely recognized as a landmark entertainment memoir that dismantles sex-symbol stereotypes to celebrate female agency, business acumen, and self-reinvention.\u003c\/p\u003e\n    \u003c\/details\u003e\n\n    \u003cdetails style=\"margin-bottom: 10px; border: 1px solid #eaeaea; padding: 10px; border-radius: 4px; background-color: #fcfcfc;\"\u003e\n      \u003csummary style=\"font-weight: bold; cursor: pointer; color: #2c3e50; outline: none;\"\u003eWhat enduring cultural legacy, comedic background, and career milestones define Cassandra Peterson?\u003c\/summary\u003e\n      \u003cp style=\"margin-top: 10px; margin-bottom: 0;\"\u003eCassandra Peterson is an American actress, comedian, writer, and businesswoman best known for portraying Elvira, Mistress of the Dark. A former member of Los Angeles's famed Groundlings comedy troupe, Peterson turned a local television horror host gig into a global multi-million-dollar brand encompassing movies, television shows, comic books, video games, and licensing empires, cementing her status as a legendary figure in American entertainment and horror fandom.\u003c\/p\u003e\n    \u003c\/details\u003e\n\n    \u003c!-- BUST-DOWN CONDITION DISCLAIMER --\u003e\n    \u003cdetails style=\"margin-bottom: 10px; border: 1px solid #eaeaea; padding: 10px; border-radius: 4px; background-color: #f4f6f8; border-left: 3px solid #2c3e50;\"\u003e\n      \u003csummary style=\"font-weight: bold; cursor: pointer; color: #2c3e50; outline: none;\"\u003eCondition Notice: Pre-Owned \/ Second-Hand Product\u003c\/summary\u003e\n      \u003cp style=\"margin-top: 10px; margin-bottom: 10px;\"\u003e\u003cstrong\u003eAll books, box sets, and multi-volume collections\u003c\/strong\u003e offered by Bust-Down Books are sold in pre-owned, used, and second-hand condition, unless explicitly designated as new in the individual product listing.\u003c\/p\u003e\n      \n      \u003cp style=\"margin-top: 10px; margin-bottom: 5px;\"\u003e\u003cstrong\u003eCondition Details \u0026amp; Grading:\u003c\/strong\u003e\u003c\/p\u003e\n      \u003cul style=\"padding-left: 20px; margin-bottom: 10px;\"\u003e\n        \u003cli style=\"margin-bottom: 6px;\"\u003e\n\u003cstrong\u003ePrevious Ownership:\u003c\/strong\u003e These items have been previously owned, handled, and read. As such, copies may exhibit typical signs of shelf wear, including but not limited to minor creasing, scuffing, edge wear, bent page corners, remainder marks, or spine softening. Paperback editions may show crease lines along the spine, cover edge wear, or minor curling.\u003c\/li\u003e\n        \u003cli style=\"margin-bottom: 6px;\"\u003e\n\u003cstrong\u003eMarkings \u0026amp; Personalization:\u003c\/strong\u003e Items may occasionally contain inscriptions, library stamps, owner names, marginalia, or highlighting. Individual item descriptions reflect significant deviations from standard acceptable condition.\u003c\/li\u003e\n        \u003cli style=\"margin-bottom: 6px;\"\u003e\n\u003cstrong\u003eSupplemental Materials:\u003c\/strong\u003e Secondary and digital components—such as publisher access codes, CD-ROMs, bonus inserts, registration keys, or workbook activity pages—are not guaranteed to be included, active, or unredeemed unless specifically stated in the product description.\u003c\/li\u003e\n      \u003c\/ul\u003e\n\n      \u003cp style=\"margin-top: 10px; margin-bottom: 5px;\"\u003e\u003cstrong\u003eFirst Sale Doctrine \u0026amp; Non-Affiliation Statement:\u003c\/strong\u003e\u003c\/p\u003e\n      \u003cp style=\"margin-top: 5px; margin-bottom: 10px;\"\u003eAll items sold on this platform are original, lawfully acquired copies being resold under the protection of the First Sale Doctrine (codified under U.S. copyright law, 17 U.S.C. § 109, and applicable international equivalents permitting the secondary resale of lawfully manufactured goods).\u003c\/p\u003e\n      \u003cp style=\"margin-top: 5px; margin-bottom: 0;\"\u003eBust-Down Books, LTD. is an independent, secondary-market bookseller. We are not affiliated with, endorsed by, authorized by, or sponsored by the original authors, copyright holders, publishers, or trademark owners of the titles offered for sale. All registered trademarks, author names, book titles, and publisher imprints remain the sole property of their respective owners and are used strictly for nominative identification and descriptive purposes.\u003c\/p\u003e\n    \u003c\/details\u003e\n  \u003c\/section\u003e\n\u003c\/div\u003e\n\n\u003cscript type=\"application\/ld+json\"\u003e\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@graph\": [\n    {\n      \"@type\": [\"Product\", \"Book\"],\n      \"name\": \"Yours Cruelly, Elvira: Memoirs of the Mistress of the Dark\",\n      \"author\": [\n        {\n          \"@type\": \"Person\",\n          \"name\": \"Cassandra Peterson\"\n        }\n      ],\n      \"isbn\": \"9780306874383\",\n      \"sameAs\": \"0306874385\",\n      \"bookFormat\": \"https:\/\/schema.org\/Paperback\",\n      \"numberOfPages\": 304,\n      \"publisher\": {\n        \"@type\": \"Organization\",\n        \"name\": \"Hachette Books\"\n      },\n      \"datePublished\": \"2022-10-04\",\n      \"inLanguage\": \"en\",\n      \"image\": \"https:\/\/cdn.shopify.com\/s\/files\/1\/0855\/2077\/7531\/files\/9780306874383.jpg?v=1793817367\",\n      \"url\": \"https:\/\/bustdownbooks.com\/products\/yours-cruelly-elvira-cassandra-peterson-9780306874383\",\n      \"offers\": {\n        \"@type\": \"Offer\",\n        \"priceCurrency\": \"USD\",\n        \"price\": \"18.99\",\n        \"availability\": \"https:\/\/schema.org\/InStock\",\n        \"itemCondition\": \"https:\/\/schema.org\/UsedCondition\"\n      },\n      \"about\": [\n        {\n          \"@type\": \"Thing\",\n          \"name\": \"BIO002000 \/ BIOGRAPHY \u0026 AUTOBIOGRAPHY \/ Entertainment \u0026 Performing Arts\"\n        },\n        {\n          \"@type\": \"Thing\",\n          \"name\": \"BIO026000 \/ BIOGRAPHY \u0026 AUTOBIOGRAPHY \/ Personal Memoirs\"\n        },\n        {\n          \"@type\": \"Thing\",\n          \"name\": \"PER011030 \/ PERFORMING ARTS \/ Television \/ Genres \/ Science Fiction, Fantasy \u0026 Horror\"\n        },\n        {\n          \"@type\": \"Thing\",\n          \"name\": \"PER004010 \/ PERFORMING ARTS \/ Film \/ Genres \/ Horror\"\n        }\n      ]\n    },\n    {\n      \"@type\": \"FAQPage\",\n      \"mainEntity\": [\n        {\n          \"@type\": \"Question\",\n          \"name\": \"What primary personal journey, behind-the-scenes Hollywood history, and central narrative focus are presented in Yours Cruelly, Elvira?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"In Yours Cruelly, Elvira: Memoirs of the Mistress of the Dark, pop culture icon Cassandra Peterson delivers an unvarnished, hilarious, and deeply moving autobiography. 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