Confessions of an Advertising Man by David Ogilvy
Confessions of an Advertising Man by David Ogilvy
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Confessions of an Advertising Man
by David Ogilvy
Real Tales from Real Mad Men || NY Advertising Agency History Books || Bestselling Books in Marketing & Sales || Advertise Expert Historical Writings Dell Book 1488
Advertising guru David Ogilvy shares his insights into the world of marketing and persuasion.
DID YOU KNOW??
Ogilvy was a chef, a door-to-door salesman, and a British Intelligence officer during World War II.
His witty confessions reveal the art and science of effective advertising, emphasizing creativity, research, and consumer psychology.
A must-read for anyone curious about the inner workings of Madison Avenue.