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The Art of the Comeback | Donald J. Trump

The Art of the Comeback | Donald J. Trump

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Trump: The Art of the Comeback

ISBN-13 9780812929645
ISBN-10 0812929640
Author Donald J. Trump with Kate Bohner
Format Hardcover (First Edition / First Printing)
Publisher Times Books (Random House, Inc.)
Publication Date October 27, 1997
Page Count 244 (Illustrated)
Subjects Business Biography, Real Estate, Presidents & Heads of State

Extended Synopsis

In Trump: The Art of the Comeback, real estate mogul and future U.S. President Donald J. Trump provides a candid look into his financial resurgence following the devastating real estate market crash of 1990. When many of his contemporaries faced bankruptcy, Trump details the intense negotiation tactics and financial restructuring required to manage millions of dollars in bank loans. This memoir chronicles his survival and subsequent return to dominance, highlighted by major achievements such as constructing successful casino operations in Atlantic City and acquiring the rights to the Miss Universe pageant.

Beyond the boardroom, Trump shares blunt, unapologetic insights into his personal and professional philosophy. From high-stakes real estate development in New York City to his unfiltered opinions on prenuptial agreements and navigating relationships, the book serves as a battle-tested playbook for overcoming extreme adversity. It is a revealing portrait of resilience driven by calculated risks, unyielding confidence, and billion-dollar ambitions.

Core Business Themes

  • Financial Resilience: Strategies for surviving economic recessions and restructuring massive corporate debt.
  • High-Stakes Negotiation: Tactical approaches to dealing with international banks, competitors, and high-profile acquisitions.
  • Brand Expansion: The mechanics of turning real estate developments into global entertainment and lifestyle brands.

Reader Targeting

  • Entrepreneurs, investors, and real estate professionals seeking practical lessons on recovering from financial setbacks.
  • Readers interested in the pre-political business career and negotiating philosophy of Donald J. Trump.
  • Students of business strategy focused on corporate restructuring and brand management.

Author Biography

Donald J. Trump is a business magnate, television producer, and the 45th and 47th President of the United States. Translating five decades of deal-making into a prolific writing career, he is the author of numerous bestselling business and political books, beginning with the seminal The Art of the Deal (1987). Whether outlining real estate strategies in his Think series or detailing populist political platforms in works like Great Again, Trump’s writing consistently reflects the bold, results-driven ethos that defines his public and professional life.


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