The Great Workplace | Michael Burchell & Jennifer Robin

The Great Workplace: How to Build It, How to Keep It, and Why It Matters

Extended Synopsis

For twenty years, the Great Place to Work® Institute has been the driving force behind the renowned annual ranking of the best companies to work for, published in the US as the Fortune 100 Best Companies to Work For. In The Great Workplace, Institute senior consultant Michael Burchell and research fellow Jennifer Robin draw on decades of deep organizational knowledge to reveal what truly separates great companies from simply good ones.

This insightful guide demystifies the Institute's enduring model, defining a great workplace as one where employees trust their leadership, take pride in their work, and experience genuine camaraderie with their colleagues. Highlighting success stories and best practices from industry giants like Google, Microsoft, SAS, and Mayo Clinic, this book clearly demonstrates the tangible business value of a positive workplace culture. It serves as an essential blueprint for leaders striving to leverage human capital in today's highly competitive corporate landscape.

Reader Targeting

• C-suite executives and business leaders focused on organizational development and company culture.
• Human resources professionals tasked with improving employee retention, engagement, and satisfaction.
• Managers and team leaders seeking actionable strategies to build trust and camaraderie within their departments.

About the Authors

Michael J. Burchell, Ed.D., and Jennifer Robin, Ph.D., bring extensive expertise from their respective roles as a senior consultant and research fellow at the Great Place to Work® Institute. Their combined research and hands-on consulting experience have helped shape the workplace cultures of numerous multinational corporations, making them leading authorities on employee engagement and organizational trust.

Accolades & Awards

Drawing heavily upon the proprietary data and criteria used to determine the prestigious Fortune 100 Best Companies to Work For list, this authoritative guide is backed by the global standard in workplace culture evaluation.

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