Let's Call Her Barbie by Renée Rosen

Step into the world behind the legend with Let's Call Her Barbie by Renée Rosen—a vibrant, imaginative retelling of the birth of the world’s most iconic doll, and the creative women and men who brought her to life.

In 1956, Ruth Handler dared to dream of a doll that would let girls imagine a future beyond motherhood—a doll shaped like a woman, dressed in the fashion of her time. As Ruth rallies a team of brilliant misfits and engineers at Mattel, including the enigmatic Jack Ryan and visionary designers Charlotte Johnson and Stevie Klein, the race is on to make Barbie a reality before the world catches up to her ambition.

Rosen traces the highs and lows, scandals and triumphs, that follow as Barbie becomes both an icon and a battleground for dreams, identity, and reinvention.

Decades later, Ruth and her team must each reckon with how tightly to hold on to their creation—and what it means to let her go.

Features:

• Themes: Innovation, ambition, female empowerment, pop culture history
• Genre: Historical Fiction, Women’s Fiction
• Reading Level: Adult; compelling, richly detailed narrative
• Unique Selling Points: Behind-the-scenes look at Barbie’s creation, cast of real-life figures, exclusive vintage Barbie photos
• Bonuses: Reader’s Guide, vintage photo insert, author interview

Praise:

• “A fresh and fun take on Barbie lore…clever and satisfying.” — Shelby Van Pelt, #1 New York Times bestselling author

About the Author:

Renée Rosen is a USA Today bestselling author acclaimed for her vivid, character-driven historical novels that illuminate the stories of trailblazing women and pop culture legends.

Related Reads:

• Becoming by Michelle Obama
• The Doll Factory by Elizabeth Macneal
• Barbie and Ruth by Robin Gerber

Discover the real story behind Barbie’s enduring legacy in Renée Rosen’s Let's Call Her Barbie—an unforgettable journey of creativity, ambition, and cultural transformation.