Million Dollar Weekend by Noah Kagan

Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

by Noah Kagan, Founder & CEO of AppSumo

With Tahl Raz

An Instant New York Times Bestselling Book & Global Phenomenon

The founder and CEO of AppSumo.com, Noah Kagan knows how to launch a seven-figure business in a single weekend—and he’s done it seven times. Million Dollar Weekend will show you how.

Now is the best time in history for entrepreneurship. More than ever, the world needs new businesses and it’s cheaper than ever to create them.

And, let’s be frank: most day jobs suck. People spend too much time doing too much work for too little money—and they know it. They want out.

But, if the barriers to starting a business are getting lower and lower, why is it SO HARD to do for SO MANY PEOPLE? Why are there so many wantrepreneurs playing at business on social media and so few entrepreneurs actually running them?

Ask yourself:

• Do you want to work for yourself, or start a side-hustle, but it all feels too risky and unpredictable?
• Have you spent time or money on things like websites and logos, but still have no customers?
• Are you brainstorming endlessly and waiting for the perfect idea to strike?

All those Frequent Excuses are solvable. The plan is simple—so simple it can be completed in a single weekend, but so powerful that Kagan has used it to build seven businesses now worth more than $1 million:

Find your Creator’s Courage to overcome your fear and have fun!

Use the "Million Dollar Weekend" Process to get customers EXCITED to give you money.

Automate your business so it can grow while you sleep.

By Monday, you’ll have a market-tested, scalable business idea and you’ll be a entrepreneur on the path to seven figures. Million Dollar Weekend is the path to creating your dream life and attaining financial freedom.

Praise:

“Essential reading for the modern entrepreneur. If you're looking for a book that instills confidence and fun into starting a business, this is it. I LOVE how he focuses on overcoming fear, not spending any money and making it happen all in a weekend."
—Marie Forleo, New York Times bestselling author of Everything is Figureoutable

"I admire Noah. This guy has put in the hard work for many years and I’ve watched him stay relevant & put up wins time and time again. I continue to cheer for him!"
—Gary Vaynerchuk, CEO of Vaynermedia and Veefriends, five-time New York Times bestselling author of smash sensation titans of book titles like Crush It! and The Thank You Economy

"Noah Kagan changed my life. I created a business because of him. That business went on to sell for tens of millions of dollars. His writing and ideas are easy to follow and incredibly entertaining. Million Dollar Weekend is the real deal."
—Sam Parr, founder of Hampton and The Hustle, host of My First Million

About the Author(s):

Noah Kagan: Entrepreneur

Noah Kagan is the Chief Sumo at AppSumo.com, an 8-figure company that teaches lessons on how to start a business, grow a business, and improve your marketing. Before AppSumo and Sumo.com, he was the 30th employee at Facebook reporting directly to Mark Zuckerberg where he helped build the Facebook Ads platform. After Facebook, he was the 4th employee at Mint.com. He currently resides in Austin, Texas.

Tahl Raz: Author

Tahl Raz is a storyteller of big ideas in business, technology and the social sciences that are transforming the way we work and live. An award-winning journalist and bestselling author, he has edited and published in everything from Inc. Magazine and GQ to Harvard Business Review and the Jerusalem Post. Management guru Tom Peters called his first co-authored book, Never Eat Alone, one of “the most extraordinary and valuable business books” of recent history.

The book is still in hardcover over a decade later and is now used as a textbook in MBA programs around the world. He has held roles as a Chief Content Officer, CEO of an online education company called MyGreenLight, and founder and editor-in-chief of Jewcy Media. He lives in New York City with his wife, daughter, and a very fat Pug named Bibi.

Book Details:

• Publish Date: January 30, 2024
• Publisher: Portfolio / Ebury Edge
• Format: Hardcover / Paperback / Coil Bound
• Pages: 240
• ISBN: 9780593539774, 059353977X
• Languages: English / Spanish / German / French / Italian

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• Never Split the Difference: Negotiating As If Your Life Depended On It―Unlock Your Persuasion Potential in Professional and Personal Life by Chris Voss & Tahl Raz (ISBN: 9780062407801, 0062407805)
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• Imagine It Forward: Courage, Creativity, and the Power of Change by Beth Comstock & Tahl Raz (ISBN: 9780753545720, 0753545721)
• The CEO Next Door: The 4 Behaviors that Transform Ordinary People into World-Class Leaders by Elena L. Botelho, Kim R. Powell & Tahl Raz (ISBN: 9781101906491, 1101906499)

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• UNSCRIPTED: Life, Liberty, and the Pursuit of Entrepreneurship by MJ DeMarco (ISBN: 9780984358168, 0984358161)
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Bonus:

• Check out the Noah Kagan Newsletter for readers and fans over at Penguin Profile Books for awesome regular content
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