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The Science of Being Lucky | Nick Trenton

The Science of Being Lucky | Nick Trenton

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The Science of Being Lucky: How to Engineer Good Fortune, Consistently Catch Lucky Breaks, and Live a Charmed Life

ISBN-13 9781647434120
ISBN-10 1647434122
Author Nick Trenton
Binding Paperback
Publisher PKCS Media
Publication Date May 23, 2023
Pages 240
Subjects Self-Help, Behavioral Psychology, Personal Development, Success, Motivation

Extended Synopsis

In The Science of Being Lucky, behavioral psychology expert Nick Trenton demystifies the abstract concept of good fortune, transforming it from a random cosmic force into a measurable, engineerable phenomenon. This scientifically grounded guide explores the underlying mechanics of serendipitous events, coincidences, and lucky breaks, providing an in-depth analysis of what consistently lucky individuals share in common.

Trenton systematically deconstructs popular superstitions—discarding the need for lucky charms or rituals—to focus instead on specific behavioral traits, life factors, and cognitive perspectives that actively manufacture positive outcomes. By integrating concepts such as Max Gunther's renowned "strategic luck planning," the book provides a concrete, actionable blueprint for minimizing external risks, avoiding bad luck, and seizing control of one's personal success trajectory.

Intended Audience

This analytical yet practical resource is intended for professionals, psychology enthusiasts, and anyone interested in personal development who wishes to leverage behavioral science to optimize their decision-making and actively engineer greater success in their personal and professional lives.

Author Biography

Nick Trenton holds a Bachelor of Science in Economics and a Master of Arts in Behavioral Psychology. Originally from rural Illinois, his academic background and practical insights allow him to break down complex psychological and economic principles into highly accessible strategies for everyday application and self-improvement.

Accolades & Recognition

  • Offers a rigorous, science-based deconstruction of behavioral patterns that lead to repeated positive outcomes.
  • Features an in-depth exploration of Max Gunther's acclaimed "strategic luck planning" framework.

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